December 05, 2005

Men Shop Like They Are Going to War

Here is an odd bit of news ephemera - a study by internet retailers regarding the online shopping habits of men and women. The long and short of it is "men are on a mission and women are on an exploration". In other words, according to this site (a internet retail site) it is just like in the "real" world - men go at things with a single-minded purpose and women are more willing to think expansively - let one idea (or in this case the search for a piece of clothing) lead them to something completely different.

One thing in this brief article sounded like a purposed plan for war. Perhaps there is a connection:

Men shop online just like they shop offline - they look for something, they find it and they get out.

via Internet Retailer - Men are on a mission

Posted by Russell at December 5, 2005 12:05 PM

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